Selasa, 19 Juni 2012

[P461.Ebook] Free Ebook Writing Without Bullshit: Boost Your Career by Saying What You Mean, by Josh Bernoff

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Writing Without Bullshit: Boost Your Career by Saying What You Mean, by Josh Bernoff

Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead.

It’s time for Writing Without Bullshit.

Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don’t stand a chance.

In this practical and witty book, you’ll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You’ll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you’ll get used to writing directly to the reader to make every word count.

At the center of it all is the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking.

Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format from emails and social media to reports and press releases.

Stop writing to fit in. Start writing to stand out. Boost your career by writing without bullshit.

  • Sales Rank: #50680 in Books
  • Published on: 2016-09-13
  • Released on: 2016-09-13
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.25" h x 1.01" w x 5.50" l, .0 pounds
  • Binding: Hardcover
  • 304 pages

From the Back Cover

Every day at work, you write. Are you writing to stand out, or writing to fit in?

Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads on a screen. The average news story now gets only thirty-six seconds of attention. Unless you change how you write, your emails, reports, and web copy don’t stand a chance.

In this practical and witty little book, you’ll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You’ll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you’ll get used to writing directly to the reader to make every word count.

At the center of it all is the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking.

Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format, from emails and social media posts to reports and press releases.

Writing Without Bullshit is The Elements of Style for the Internet era; an essential tonic for the career of every serious businessperson.

About the Author

Josh Bernoff has been a professional business writer for more than 30 years, including two decades as a renowned technology analyst. He is the coauthor of three books on business strategy, including the bestseller Groundswell.

Most helpful customer reviews

3 of 3 people found the following review helpful.
A useful life tool
By Martin
I'm not a writer / editor or paid to 'be creative' with my communication; regardless, this book can be used by anyone that:
* uses written communication,
* has customers (remember your colleagues are customers, too) and
* wants to improve how they communicate (I find what I've learnt 'slipping' into how I think and communicate orally, too)

The book is great because it:
* focuses on the psychology for BS use in communication,
* provides practical techniques to remedy our issues and
* can be used to critically evaluate what you and others produce

For practise, I reviewed and edited my CEO's last email (about a service review), using what I'd learnt in the book and it was revelatory, I saw flaws in:

*starting boldly,
*tone,
*key facts and
*word count

I'd not have known to look for prior to reading this book.

0 of 0 people found the following review helpful.
Clear, direct, useful
By Julie A. Erickson
Clear writing is sorely needed in business, media, internet, school - you name it! While its title might put some off, this book is one of the most practical and useful guides to clear writing I've ever seen. Mr. Benoff deconstructs bad writing and tells you why it is bad. Then he models good, clear writing. And he makes a persuasive case for clear writing being a career asset. I highly recommend this book and his website [...]

0 of 0 people found the following review helpful.
No Crap in Writing Without Bullshit
By TexasBadger
I will take the concept of The Iron Imperative to my direct reports and peers. The Iron Imperative states that the reader's time is more valuable than my time. As a leader of project managers, I believe this is even more important to understand and put into practice because much of our writing is directed to our customers as the reader.

See all 27 customer reviews...

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Senin, 18 Juni 2012

[L479.Ebook] Get Free Ebook All Tomorrows Zombies, by Jason Vey, David Carroll

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All Tomorrows Zombies, by Jason Vey, David Carroll

"My God, these things are dead!  They're already dead!"
Noise erupted directly into Jamie's brain from every channel of her transmitter-a cacophony of blaster fire squeals, frantic cries of terror, and inhuman groans.  She screamed one name after the other into her comlink, to no avail.  Suddenly, just behind, rose a wet smack.  It was right on top of her . . .
Welcome to flesh-eating sci-fi.  It doesn't get more intense than this!
All Tomorrow's Zombies is a supplement for the All Flesh Must Be Eaten roleplaying game, adding the undead to various styles of science fiction, and featuring the most dangerous zombies ever!

  • Sales Rank: #118964 in Books
  • Brand: Brand: Eden Studios
  • Published on: 2007-08-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.14" h x .45" w x 7.29" l, .84 pounds
  • Binding: Paperback
  • 160 pages
Features
  • Used Book in Good Condition

About the Author
David Carroll grew up as a fan of these broadcasters and was fortunate enough to become a friend and colleague to many of them. A Chattanooga radio and television personality since 1975, Carroll's career highlights include a stint at AM top 40 radio giant WFLI, being the first voice on FM rock station KZ-106, hosting The Morning Show on WDEF-TV for four years, and anchoring the evening news on WRCB-TV since 1987. His friendships with hundreds of local radio and television personalities bring their stories to life, providing an informative entertaining look at Chattanooga's broadcast history.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Sci-Fi take it to the next level
By Dan Proctor
All Tomorrows Zombies offers a great variety of sci fi horror / zombie worlds. I used this book to drop zombies into my Star War RPG. I also have ran the AFMBE game world and this would be a fantastic expansion to the core rules. Because of the d20 conversion it was very easy to use his product with other rules sets. (I'm also going to buy Dungeons & Zombies and then drop that into my Pathfinder game.) It's packed with ideas, so even if you just need inspiration, this book has it. Excellent choice, buy this right now!

0 of 0 people found the following review helpful.
Four Stars
By grant r.
Better than on pdf

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Minggu, 17 Juni 2012

[E924.Ebook] Fee Download Overdosed America: The Broken Promise of American Medicine, by John Abramson

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Overdosed America: The Broken Promise of American Medicine, by John Abramson

Using the examples of Vioxx, Celebrex, cholesterol-lowering statin drugs, and anti-depressants, Overdosed America shows that at the heart of the current crisis in American medicine lies the commercialization of medical knowledge itself.

Drawing on his background in statistics, epidemiology, and health policy, John Abramson, M.D., reveals the ways in which the drug companies have misrepresented statistical evidence, misled doctors, and compromised our health. The good news is that the best scientific evidence shows that reclaiming responsibility for your own health is often far more effective than taking the latest blockbuster drug.

You—and your doctor—will be stunned by this unflinching exposé of American medicine.

  • Sales Rank: #102072 in Books
  • Brand: Abramson, John
  • Published on: 2008-01-29
  • Released on: 2008-01-29
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.00" h x .86" w x 5.31" l, .71 pounds
  • Binding: Paperback
  • 384 pages

From Publishers Weekly
According to Abramson, Americans are overmedicated and overmedicalized as a result of the commercialization of health care. Falling prey to marketing campaigns, we demand unnecessary and expensive drugs and procedures, believing they constitute the best possible medical care. Wrong, says Abramson: though more post–heart attack procedures are performed in the U.S. than in Canada, one-year survival rates are the same. Similarly, notes Abramson, a former family practitioner who teaches at Harvard Medical School, we spend more on high-tech neonatology than other Western countries but have a higher infant-mortality rate because of inattention to low-tech prenatal care. Abramson deconstructs the scientific sleight of hand in presenting clinical trial results that leads to the routine prescription of pricey cholesterol-lowering drugs even when their effectiveness has not been proven; he examines what he calls "supply-sensitive medical services"—the near-automatic use of medical technologies, such as cardiac catheterization, less because they are needed than because they are available. Abramson's bottom line: "More care doesn't necessarily mean better care." Arguing firmly that doctors should focus more on lifestyle changes to improve health, Abramson seems less credible when he writes off depression as "exercise-deficiency disease" and disposes of cancer in little more than a page. Still, he makes a powerful and coherent case that American medicine has gone badly astray and needs a new paradigm—one untainted by profits.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review
“Enlightening.” (Washington Post Book World)

“A powerful and coherent case that American medicine has gone badly astray.” (Publishers Weekly)

“Abramson’s book will have you rethinking your relationship with your doctor and your health.” (The Oregonian (Portland))

“Before you see a doctor, you should read this book.” (Eric Schlosser, author of Fast Food Nation)

“A clear and concise explanation of how American medicine has gone astray...a must read for both patients and doctors.” (Herbert Benson, MD, author of The Relaxation Response and The Breakout Principle)

“Fulfills the criteria for high quality in health services: the right diagnosis and the right prescription at the right time.” (Barbara Starfield, MD, MPH, University Distinguished Professor, Johns Hopkins University & Medical Institutions)

“Acompelling and well-documented analysis... a book every American should read.” (Elliott Fisher, MD, MPH, Professor of Medicine, Dartmouth Medical School)

“Essential for all those who want to intelligently reclaim responsibility for their own health.” (Cheryl Richardson, author of Take Time for Your Life, Life Makeovers and Stand Up for Your Life)

About the Author

John Abramson, M.D., has worked as a family doctor in Appalachia and in Hamilton, Massachusetts, and has served as chairman of the department of family practice at Lahey Clinic. He was a Robert Wood Johnson Fellow and is on the clinical faculty of Harvard Medical School, where he teaches primary care.

Most helpful customer reviews

38 of 38 people found the following review helpful.
The Real Story About American Healthcare
By Mike Dana
Now I understand why my doctors keep prescribing so many expensive new drugs, like Vioxx, Celebrex, and cholesterol lowering statins. We want to believe that doctors have the right information--this book explains how medical research has been taken over by the drug companies with the goal of selling more drugs, not necessarily improving our health. It shows how doctors can no more avoid the pro-drug bias in their medical journals and continuing education courses than the public can avoid all the drug advertising. And it shows how the majority of the experts who write the clinical guidelines that define good care (and that doctors follow to avoid getting sued) have financial ties to the drug companies, too.

The chapter that presents the real scientific evidence about preventing osteoporosis, heart disease, stroke and diabetes provides particularly useful information about staying healthy. Overdosed America explains in clear language how the whole "system" works. It holds no punches.

I gave a copy to my doctor so that we can discuss these issues together. It is a total must read.

1 of 1 people found the following review helpful.
Compulsory Reading Regarding The Issues With The Mainstream Medical Establishment
By ZyPhReX
“Probably as much as 75% of the medicine of sickness is unnecessary and its cost can be avoided.”
– Dr. Ghislaine Lanctot, Author Of The Medical Mafia

" One of the first duties of the physician is to educate the masses not to take medicine."
- William Osler, M.D.

This is my first glance at Dr. Abramson's work, and it did not disappoint.

Overdo$ed America - The Broken Promise Of American Medicine By John Abramson M.D., does an exceptional job of eviscerating what the conventional medical establishment has been doing for an extremely long time: misrepresenting medical data at the expense of the American populace's health and well being.

Abramson's foray into the heart of the medical establishment is something to behold. He does what nigh no one within his field does, or even the mainstream establishment does, which is hone in on duplicitous dealings of the Medical Industrial Complex in many ways.

From manipulation of statistics, to scientific information that is highly inaccurate, no stone is unturned in this journey into the web of medical deception.

The foray of Dr. Abramson is reminiscent of the work of Dr. Brogan in her landmark book, A Mind Of Your Own - The Truth About Depression, and Dr. Breggin in his phenomenal book Toxic Psychiatry.

Both of those books destroy any semblance of reality within the psychiatric/medical establishment. Abramson did the same in respect to prescription drugs, and in an extraordinary way.

The data collated within the doors of this book help individuals see the many intricacies that are unknown today.

Not only did the FDA allow in 1981 the drug companies to change the direct-to-consumer [DTC] advertising rules, allowing the pharmaceuticals to advertise to people, but they also further loosened the restrictions in 1997, opening the flood gates.

Therein began the normalization of advertising and drugs within the American landscape, which happens to be illegal in every country in the world except two: New Zealand and the United States. That fact should give incisive folks pause.

Furthermore, the author delves into the pharmaceutical disasters that were Paxil, Celebrex, Vioxx, HRT, and more, but he doesn't stop there. Abramson also deconstructs how the supply side of medical care functions, and how it often increases costs, but not the benefits of health.

Another noteworthy point is the fact that the cholesterol guidelines are delved into at length, as the author covers many of the issues plaguing those guidelines.

There is a lot more covered by the author, and he also mentions some sensible solutions that can be carried out by individuals and the establishment.

All in all, this is a top-down analysis of a great portion of the issues plaguing conventional medicine, and why American's health care costs have increased, but health has remained stagnant.

If you care about your health, or that of a loved one, society, solutions, and/or the intricacies of medicine et al., consider this compulsory reading. The fact people don't know about this information is costing lives, in the hundreds of thousands, and that's not an exaggeration.

Preventable medical mistakes are the third leading cause of death in the United States, at over 400,000 deaths a year. This book harpoons directly into the heart of the matter, and not knowing this information in the age of information is akin to willingly choosing ignorance when solutions are at hand in various modalities.

Kindest Regards,
Zy Marquiez
TheBreakaway.wordpress.com

P.S. If you wish to know others Doctors doing high quality work, please look into Dr. Ghislaine Lanctot, author of [The Medical Mafia], Dr. Kelly Broggan [author of A Mind Of Your Own - The Truth About Depression], Dr. Peter Breggin [author of Toxic Psychiatry], Dr. Russell Blaylock [author of Natural Strategies For Cancer Patients], Dr. Suzanne Humphries [author of Dissolving Illusions: Disease, Vaccines & The Forgotten History]. There are also many others. Those are just the ones first came to mind.

7 of 7 people found the following review helpful.
Sorting out medical knowledge from advertising
By Craig Bolon
In "Overdosed America" Dr. John Abramson is mainly concerned with accuracy of information about prescription drugs and about medical devices and procedures in the United States. He shows how drug and device makers manipulate information to present their products favorably. Dr. Abramson leverages experience in public health policy, closely analyzing FDA fast-track approval of painkillers including Celebrex in 1998 and the now withdrawn Vioxx in 1999 (pages 23-38) and NIH revisions to cholesterol guidelines in 2001 (pages 129-148). For those cases, Dr. Abramson provides detailed readings of published studies, showing how drug benefits were promoted and hazards minimized.

Dr. Abramson's most egregious example concerns hazards of Vioxx. A key report about Vioxx appeared November 23, 2000, in the New England Journal of Medicine, then as now edited by Dr. Jeffrey Drazen. It included information about potential hazards. An apparently authoritative review article about Vioxx and Celebrex appeared August 9, 2001, in the same journal, with updated hazard information. The latter article said increased incidence of cardiovascular events associated with Vioxx "may reflect the play of chance." From data published in the latter article Dr. Abramson found that the cardiovascular hazard from Vioxx was statistically significant, unlikely to represent chance occurrences. However, FDA action on the information was delayed until September, 2004, when Merck withdrew Vioxx from the market because of its cardiovascular hazard. On December 8, 2005, the New England Journal of Medicine published a belated "Expression of Concern" saying authors of the November 23, 2000, article had omitted data which they then possessed, showing a greater incidence of cardiovascular events.

Writing before the 2005 disclosure, Dr. Abramson was incensed. Poring over information made available to the public by the FDA, he had already found that the FDA knew of a substantial cardiovascular hazard when Vioxx was approved. Members of the medical community had little access to this knowledge, unless willing to spend hours in background research as Dr. Abramson did, and the general public knew even less. Articles appearing in a major medical journal had promoted benefits of Vioxx and minimized hazards. Dr. Abramson reports pressure from his patients to prescribe Vioxx, inspired by advertising. He accuses "commercial medical research" of "rigging medical studies, misrepresenting...results" and "withholding...findings" (page xvii).

Dr. Abramson's proposed remedy is a new federal agency "to protect the public's interest in medical science" (page 250). It would set standards for "medical research," oversee development of "clinical guidelines," and initiate research "when important scientific evidence was lacking." While describing this new agency, Dr. Abramson does not say but appears to mean by "medical research" mainly "clinical trials" for prescription drugs and medical devices, not the basic research programs sponsored by the NIH and other agencies. The key power of the new agency over prescription drugs and medical devices would be certifications that clinical trials met its standards.

Dr. Abramson makes three more general recommendations to improve health care: a "rebalanced" "mix of physicians," financial rewards to health care providers for "improving the health" of their patients, and "adequate, stable funding" of the FDA and NIH, replacing [prescription drug and medical device] "industry money" (pages 255-256). Dr. Abramson does not provide guidance for making such changes. Instead he calls for "courageous leadership" from someone else, inviting "public hearings" investigating the Celebrex and Vioxx approval processes and investigating "commercial bias in the 2001 update to the cholesterol guidelines."

Despite the intensity of his investigations, Dr. Abramson does not seem to have spent comparable energy on his proposed remedies. Unlike many economists, he seems much impressed with the effectiveness of the Federal Reserve Board and wants to model his proposed agency after it. His proposed new agency appears similar in spirit to "science court," long advocated under different names by Dr. Arthur Kantrowitz, the physicist who founded Avco-Everett Research Laboratory in 1955 and later became a professor at Dartmouth.

A key problem with "science court" was that it would duplicate functions of existing courts, with no clear way to resolve issues of jurisdiction. A key problem with Dr. Abramson's proposed agency is that it would duplicate functions already assigned to the FDA and the NIH, with no clear way to divide responsibilities. Since his core complaint is that those agencies failed, Dr. Abramson ought to have provided a history of how they came to fail and ought to have explored whether and how such failures could be remedied. Avoiding knowledge of failures invites their repetition, should Dr. Abramson's plan somehow be implemented.

Dr. Abramson left his medical practice in 2002 to teach primary care at Harvard Medical School, where he wrote his book. In a January, 2005, interview published by Managed Care, he disclosed frustration trying to teach students to examine evidence critically: "it creates dissonance for them." He explains that "medical students want to learn indications, doses and side effects, because that's what they'll be graded on." Dr. Abramson is himself a primary care physician who did learn how to extract knowledge from muddled evidence and unwarranted conclusions. While his book does not try to deal with a wide range of problems in United States medicine, it is clear and convincing in describing the issues it takes on.

"Overdosed America" can be most closely compared with "Powerful Medicines" by Dr. Jerry Avorn -- both books first published in late summer, 2004. Like Dr. Abramson, Dr. Avorn is an internist who teaches at Harvard Medical School. Unlike Dr. Abramson, Dr. Avorn has spent most of his career in academic medicine, currently heading a group of sixteen scientists and physicians called the Division of Pharmacoepidemiology and Pharmacoeconomics at Brigham and Women's Hospital in Boston. Dr. Avorn describes many of the same examples of problem drugs as Dr. Abramson -- including Vioxx, statins and hormone replacement therapy -- but his attitude is different. Where Dr. Abramson is sometimes incensed, Dr. Avorn is philosophical. Faced with probabilities of drug hazards, Dr. Abramson estimates the number of his patients who may suffer. Dr. Avorn says about such issues, "I don't intuit them well" (page 167). Instead, he says he has "developed a passable prosthetic sense of such things."

A policy professional will probably find Dr. Avorn's explorations of prescription drug issues interesting and helpful. Most potential readers will find more insight and motivation in Dr. Abramson's book. It is a long read, travelling through territories likely to be unfamiliar. At the end of the journey, a persistent reader will understand a major problem affecting medical care in the United States and will have some sense of what needs to be done to deal with and correct it.

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Selasa, 12 Juni 2012

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Systems Thinking for Business is a crash course in applied systems science, or complexity science as some call it. Systems thinking can give you an edge in your business and career. Emergent system effects are often driving decisive inflection points. Without proper training, the mechanisms at work may be hidden in plain sight. Using the methods described in the book, the reader can identify unanticipated leverage points and solutions. In these situations, standard business practice may not work or may even produce unexpected and damaging side effects.

Systems, or complexity, science is the study of interactions in time and space. The body of scientific work described includes: system dynamics (e.g., feedback loops), aggregation of discrete interactions (e.g., bottom-up decentralized processes such as markets assimilating information or crowd sourcing), game theory (such as the prisoner’s dilemma), networks (e.g., the small world effect and viral spread of information), evolution in business ecosystems (the way structures change over time) and more.

Systems Thinking for Business delivers a rich set of systems tools (models) and the proper ways to use them. Important model use considerations in complex systems such as forecasting methods, assessment of causality and managing unpredictability are covered in depth. In addition, the examination of human judgment and decision biases in the mechanism and evaluation of system effects is capably described. The reader will be introduced to important systems simulation methods (dynamic simulation and agent based modeling), and be able to understand the application in their own business issues. Important concepts, such as Black Swans, TOP multiple perspectives, antifragility, system archetypes and many more, are explained in detail. Examples, cases, and thought-provoking questions and discussions are provided throughout the book to aid in assimilation of the ideas. Checklists and practical frameworks are used extensively to make the knowledge actionable. After you have finished the book, the author provides ongoing free support (e.g., blog, newsletter, social media) to help you develop your systems thinking skills.

Unlike many books in this field, the application focus is purely on business. Also unlike some other books, Systems Thinking for Business scans the entire field of complexity science and culls out the most important concepts for business analysis. The author has skillfully harmonized the yin and yang of theory and practice. Every business discipline, from marketing to human resources, can use these insights. Look inside to find out more!

  • Sales Rank: #179751 in Books
  • Published on: 2015-01-17
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .56" w x 6.00" l,
  • Binding: Paperback
  • 248 pages

About the Author
Rich Jolly has been an executive in Intel's microprocessor marketing and strategy group for over 20 years and has a PhD in Systems Science. Learn more at RichJolly.com.

Most helpful customer reviews

6 of 6 people found the following review helpful.
Unique and insightful
By Trend Trader
I decided to take a chance on this book since there were no reviews yet. I've always found complexity science fascinating but didn't see much implication for business. Jolly does a good job making this connection - I like his focus on practical application. The examples and framework are great as are the Q&A at the end of each chapter. There are several really valuable nuggets like the strategic decision checklist. I recommend this book for those wanting a practical "out the box" take on business.

3 of 3 people found the following review helpful.
Applied guide to the systems sciences
By E. Martin
This book was much better I'd expected, and I'd expected a lot, mostly because it is so applied.

It was both much more of a book and much more of a "how to" book than I'd expected. A really comprehensive, yet accessible, book written in a way only a few others can even begin to match (Wayne Winston, Sam Savage).

A lot of other authors in this field wind up with books that are treatises on the seemingly obscure, but definitely not this one.

2 of 2 people found the following review helpful.
THIS BOOK WILL TRANSFORM YOU INTO A NEW KIND OF MANAGER
By Javier Livas
BOOK REVIEW/ Javier Livas

This book transforms you into a new observer of reality. It is a complete course on Systems Thinking applied to business meant to turn you into a new kind of manager: sharper, more insightful, better prepared for navigating your business in a sea of complexity. It does so by providing you the key concepts, models and language necessary to see what you could not see before. It shows you how to use them effectively. The book embraces the cybernetic lesson that says the observer is the person who defines the systems he is contemplating. Without the models, without the examples, without the training it is very difficult to THINK in systems terms. You need the training. This book does it all. It explains, and provides several and very important real-life examples where SYSTEMS THINKING could have saved the day. You will understand why this claim is no exaggeration. Therefore, even if nothing can be done about the past, managers everywhere should take notice that there is a huge field of knowledge in Systems Thinking (and Cybernetics) that is only now beginning to take root among the best and the brightest. This book should be required reading for anyone holding a CEO position of any importance. The short life-span of most of today’s companies should send alarm signals to shareholders everywhere. So shareholders could perhaps make much better questions if they read the book. It includes some questions at the end of the chapters, and some issues to discuss and even some suggested reading. Great job, Rich Jolly! Lots to learn and explore in a neat compact package. I see it as a great contribution towards building a platform for Universal Management, nature’s way of getting things done in an extremely complex world.

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Sabtu, 09 Juni 2012

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Japanese Design Motifs: 4,260 Illustrations of Japanese CrestsFrom Dover Publications

This collection presents more than 4,000 individual designs in the 900-year-old tradition of Japanese family crests. Through constant variation and invention over the centuries, this has become one of the richest graphic art traditions in the world.
Most of these motifs are circular, and they can all be fitted into a square. Within those limitations is a seemingly endless range of designs, beginning with the dozens and dozens of root motifs — rice plant, gingko, scallop, lightning, anchor, spool, raft, candle, scissors, fern, saki bottle, lotus blossom, mountain arrow, pine, wisteria, ship, rabbit, and scores of others. Practically every kind of plant, bird, animal, natural phenomenon, and manufactured object of Japanese culture was at one time or another included in a family crest. In addition, each of the root designs was treated to dozens of imaginative variations — they were reproduced bilaterally, in triangles, diamonds, five- and six-pointed stars, in spirals, were built up in series, made to overlap, combined with each other, and so on. Some of these are classic and recognizable designs, like the yin-yang, linked rings, and treasure knot. Many of the others have rarely been seen in the West.
Graphic artists, textile designers, pattern-makers, advertisers, and other commercial artists looking for an untapped source of novel, appealing designs will find a wealth of material here. Some of these motifs can be used to suggest an exotic flavor, and others are universal and can be used almost anywhere.

  • Sales Rank: #520331 in Books
  • Published on: 1972-06-01
  • Released on: 1972-06-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.50" h x 8.25" w x 1.00" l, 1.49 pounds
  • Binding: Paperback
  • 216 pages

Language Notes
Text: English, Japanese (translation)

From the Back Cover

This collection presents more than 4,000 individual designs in the 900-year-old tradition of Japanese family crests. Through constant variation and invention over the centuries, this has become one of the richest graphic art traditions in the world.
Most of these motifs are circular, and they can all be fitted into a square. Within those limitations is a seemingly endless range of designs, beginning with the dozens and dozens of root motifs—rice plant, gingko, scallop, lightning, anchor, spool, raft, candle, scissors, fern, saki bottle, lotus blossom, mountain arrow, pine, wisteria, ship, rabbit, and scores of others. Practically every kind of plant, bird, animal, natural phenomenon, and manufactured object of Japanese culture was at one time or another included in a family crest. In addition, each of the root designs was treated to dozens of imaginative variations—they were reproduced bilaterally, in triangles, diamonds, five- and six-pointed stars, in spirals, were built up in series, made to overlap, combined with each other, and so on. Some of these are classic and recognizable designs, like the yin-yang, linked rings, and treasure knot. Many of the others have rarely been seen in the West.
Graphic artists, textile designers, pattern-makers, advertisers, and other commercial artists looking for an untapped source of novel, appealing designs will find a wealth of material here. Some of these motifs can be used to suggest an exotic flavor, and others are universal and can be used almost anywhere.
Dover unabridged publication of the catalog originally compiled around 1913 by the Matsuya Piece-Goods Store, Tokyo.

Most helpful customer reviews

9 of 9 people found the following review helpful.
Organization Issue
By Highlander
I am unable to understand the reviewer who began with the sentence: "How does one rate a book with no words in it? The only way to do it is by description." The book clearly has words in it. It is organized alphabetically, albeit a Japanese alphabet. The crests are organized by motif and the table of contents and index clearly explain the structure of the book. Unless we were reading different books, I found that the book was a significant asset in examining the range and topics of Japanese crests. It is what it is -- an extensive presentation of crests. It provides insight into the objects chosen by Japanese culture to be placed in these highly visible and socially important family icons. Variations of the crests' themes are interesting - - how many ways can a stylized arrow be presented? The Japanese ties to the entire range of nature and human constructs emerge as one peruses the book. Admittedly, it doesn't have the plot of "War and Peace", but it is not intended to do so. I think that this book has value to designers, artists, students of Japanese art and culture, and hobbyists looking for Japanese motifs. I won't haul it around constantly for a good read, but I will consult it as need and interest dictate.

27 of 32 people found the following review helpful.
Pretty Pictures - Not suitable for medieval research
By Barbara Nostrand
Following the Meiji Restoration in the nineteenth century, the Japanese people were granted a number of perogatives formerly reserved to the noble and military castes. Among these priveleges was the right to have household arms variously called kamon, monsho, or simply mon. As a result, Japanese around the nation went out and acquired kamon for themselves. The Matsuya Piece Goods Store catalog satisfied their demand for new clothes with nice spiffy kamon on them.
While the Matsuya catalog does provide a cyclopedic view of late nineteenth century notions of what kamon should look like, it does not provide reliable information for those interested in premodern Japan. This is a problem shared with most books about kamon whether in English or Japanese. However, there are a few books available in East Asian libraries and some even currently in print in Japan which do link kamon to clans, families, regions, historical periods, and even specific individuals. If your interest in kamon is of a historical nature, I recommend that you seek these out. If, however, your interest is primarily artistic, this is a fine book with well rendered depictions of a vast aray of these designs.

If you are interested in what Japanese military bearings looked like in the early 17th century, then you would do well to acquire a copy of O-umajirushi: A 17th-Century Compendium of Samurai Heraldry by Xavid "Kiho" Pretzer. This work contains images of a variety of flags, battle standards, and other military bearings many of which incorporate kamon. If you are interested in a chronological study of Japanese genealogy and kamon then you would do well to acquire a copy of 大武鑑 "Daibukan" by Hashimoto a copy of which is currently for sale at the Japanese Amazon website. "Daibukan" is in Japanese. It identifies the owners of kamon and often gives other information about rank and titles along with family trees. It does not provide Japanese blazon for the kamon depicted.

6 of 6 people found the following review helpful.
Nice clean cut stuff.
By AaronLS
This stuff is eye candy to anyone who does graphic design of any sort that uses 2D graphics. My mother gets ideas for quilting patterns and I've been inspired several times while looking through the book and gone and loaded up photoshop and started messin around. This stuff is surprisingly beuitful and fascinating when you notice how simple the designs are.

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[Q126.Ebook] Ebook Nikolai Gogol Plays And Petersburg Tales, by Nikolai Gogol

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Nikolai Gogol Plays And Petersburg Tales, by Nikolai Gogol

This volume brings together Gogol's Petersburg Tales with his two most famous plays, all of which guide us through the streets of St. Petersburg, the city erected by force and ingenuity on the marshes of the Neva estuary. Something of the deception and violence of the city's creation seems to lurk beneath its harmonious facade, however, and it confounds its inhabitants with false dreams and absurd visions. This new translation by Christopher English brings out the unique vitality and humor of Russia's finest comic writer.

  • Sales Rank: #1631285 in Books
  • Published on: 1999-06-10
  • Original language: English
  • Number of items: 1
  • Dimensions: 5.00" h x .80" w x 7.70" l,
  • Binding: Paperback
  • 400 pages

Review

"Te best Gogol is here, in new and splendid translations by Christopher English."--The Sunday Telegraph


Language Notes
Text: English (translation)
Original Language: Russian

About the Author
Christopher English is a translator for the UN; Richard Peace is Professor Emeritus of Russian at the University of Bristol. Together they collaborated on Village Evenings near Dikanka and Mirgorad.

Most helpful customer reviews

6 of 6 people found the following review helpful.
Excellent translations
By David Auerbach
This is a very nice selection of Gogol's greatest stories and plays, capably translated by Christopher English. The translations read far better than other recent versions by Wilks (for Penguin) and Pevear and Volokhonsky (for Vintage). Pevear and Volokhonsky are fine translators, but their more literal approach works better for Dostoevsky and Tolstoy than it does for Gogol. Christopher English translates with a more flowing and rhetorical style that matches the satirical insanity of Gogol. "Diary of a Madman" reads particularly well.

Btw, Robert Maguire did the sterling Penguin Dead Souls, but to the best of my knowledge he never translated Gogol's stories.

1 of 1 people found the following review helpful.
Being in the world
By HH
This volume would be an excellent choice for anyone looking to get an introduction to Russian literature and Russian realism / existentialism more generally. For this reviewer, highlights include "The Government Inspector", and from the Petersburg Tales, "Nevsky Prospect" and "The Overcoat".

"The Government Inspector" gives a humorous look at corruption in the Russian provinces during the mid-19th century. Reading this play you’ll feel like the plot is something you’ve read or seen before and that’s probably the case, but Gogol was the first to write such a tale. "The Overcoat" as deals with a Petersburg bureaucrat and the one thing that makes his life worth living; a coat. "Nevsky Prospect" highlights two ways in which to deal with the reality of pursuing women romantically. It gives a detailed and unique perspective of two men lusting after two different women. One man’s approach ends in death, the other man’s a near death; fascinating to say the least!

Some readers may grow impatient with Gogol's plots, for they typically unfold at a slow pace. For patient readers, however, they'll likely find Gogol's plots thought-provoking in their underlying statements about perception and how much it relates to one's overall sense of being in the world.

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Jumat, 01 Juni 2012

[R555.Ebook] Get Free Ebook Gio Ponti: The Complete Work, 1923-1978, by Lisa Licitra Ponti

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Gio Ponti: The Complete Work, 1923-1978, by Lisa Licitra Ponti

This is the first complete survey and thematic profile of one of the most prolific and accomplished Italian architects of the century. From the Richard-Ginori chinaware and the founding of Domus magazine in the 1920s and '3Os, to the Pirelli tower erected in Milan in the 1950s to the "facade" architecture of the '70s, Gio Ponti has been a major force in the shaping of twentieth-century Italian design. The Complete Work presents a fully illustrated decade-by-decade account of Ponti's vast output in interior and industrial design, decorative arts, and architecture. It describes his powerful influence on generations of Italian designers, his contributions to Italy's urban culture, and his role as a propagandist and editor.

Gio Ponti was not only an architect but a poet, painter, polemicist, and designer of exhibitions, theater costumes, Venini glassware, Arthur Krupp tableware, Cassina furniture, lighting fixtures, and ocean liner interiors. He is perhaps best known as the architect of Milan's Pirelli tower, at one time the tallest building in Europe, and for his "Super-leggera" chair which was first manufactured in the '50s and has become classic because of its almost universal use in Italian restaurants. Above all, Ponti was responsible for the renewal of Italian architecture and decorative arts. Drawing upon the legacy of the Viennese Secession and the Wiener Werkstatte, he transformed "classical" language into a rationalist vocabulary.

The entire photographic archive of Ponti's studio, together with his unpublished writings, were made available for the first time for the preparation of this book. There are many new photographs of his work and a broad selection of his letters, diaries and essays. A biographical profile, bibliography, and chronologies of works, exhibitions, and sales round out this stunning book

Lisa Licitra Ponti is curator of the Ponti Archives, She is also a well-known art and architecture critic. She collaborated with her father from 1940 until his death in 1979.

  • Sales Rank: #2139213 in Books
  • Published on: 1990-08-24
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.25" h x 10.00" w x 1.00" l,
  • Binding: Hardcover
  • 288 pages

Language Notes
Text: English
Original Language: Italian

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By damon l johnstun
Great

0 of 0 people found the following review helpful.
One of the most brilliant and versatile designers of the 20th century
By Filomena Daleandro
Gorgeous photography! Very scholarly tome! One of the most brilliant and versatile designers of the 20th century. Excellent book!!!

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